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Reality Is Broken: Why Games Make Us Better and How They Can Change the World (Classic Edition)
Reality Is Broken: Why Games Make Us Better and How They Can Change the World (Classic Edition)
[US] Jane McGonigal Lu Jia 译
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ISBN
9787550286870
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书籍简介
● Gamification can reshape a positive future for humanity. Playing games is the 21st-century way to work together and achieve true change. Our future will be created by those who understand the power and potential of games.
● Digital games are expected to develop into a $68 billion industry. The total time spent by all players worldwide on "World of Warcraft" exceeds 5.93 million years, equivalent to the duration of human evolution; American youth, before the age of 21, spend an average of over 10,000 hours playing games, and 10,000 hours of practice is enough to make anyone an expert; through games, we help others improve their lives, even solve the energy crisis, and create any future that aligns with our imagination.
● Games have occupied and changed our lives like never before, so how will they hit the core of human happiness, providing rewards, challenges, and grand meaning that are scarce in the real world? Jane McGonigal, author of "Reality Is Broken" and an emerging TED speaker, reveals the truth to us: games can compensate for the shortcomings and flaws of the real world. If we are willing to truly try to harness the power of games, then reshaping a positive future for humanity and "making reality better" will no longer be an empty promise but something truly possible.
● In the book, the author uses a large number of practical examples to tell us how to harness the power of games to solve real-world problems and shape a better future. The author starts with "Games, Clues to the Future," gradually analyzes "Gamification, a Major Trend in the Interconnected Era," and "The 4 Major Goals of Gamification," then elaborates on "How Gamification Works," discusses "The Real Value Gamification Brings to the Interconnected Era," and finally concludes with the core idea of the book: "Gamification, Reshaping a Positive Future for Humanity."
● In the book, the author warns us: if people continue to ignore games, they will miss opportunities and lose the future. But if we can leverage the power of games, we can make life as exciting as a game, and our future will be transformed!
● Jane McGonigal, author of "Reality Is Broken," is a renowned futurist and the Director of Game Research and Development at the Institute for the Future, a leading future trends think tank. She has been named "one of the ten most important innovators" by BusinessWeek, "one of the top 100 creative business people in the world" by Fast Company, and "one of the 20 most amazing women in the world" by Oprah. Her ideas have been hailed by Harvard Business Review as "the most groundbreaking concepts."
● Jane McGonigal is an emerging TED speaker, with more attention than Bill Gates, ranking 16th; she is a featured speaker at the New Yorker Conference and a keynote speaker at the Game Developers Conference.
● This book is the first to explore the power of gamification, authoritatively revealing future trends in the interconnected era and overturning common perceptions about games. Games are not just for children, not time-killers, not a drug that causes isolation, addiction, and loss of vitality, but a powerful tool for solving real-world problems, improving quality of life, and creating a better future.
● The author points out in the book: Games can compensate for the shortcomings and flaws of the real world, reshaping a positive future for humanity. The future belongs to those who can understand, design, and play games, and if people continue to ignore games, they will miss opportunities and lose the future.
● A highly popular New York Times bestseller, enthusiastically recommended by Daniel Pink, one of the world's 50 most influential business thinkers, renowned trend expert, and author of bestsellers "Drive" and "A Whole New Mind," and Martin Seligman, the father of positive psychology and author of the bestseller "Authentic Happiness."
● Strongly recommended by Xie Wen, well-known IT commentator; Wang Yuquan, partner at Silver Sea Capital; Wu Gang, CEO of WiSTONE; Chen Haozhi, General Manager of CocoaChina at Chukong Technologies; Luo Zhenyu, founder of "Luoji Siwei"; Shen Yin, founder of NTA Innovation Communication; Wang Guanxiong, well-known manager and social observer; and Long Zhen, co-founder of iHeiMa!
● Digital games are expected to develop into a $68 billion industry. The total time spent by all players worldwide on "World of Warcraft" exceeds 5.93 million years, equivalent to the duration of human evolution; American youth, before the age of 21, spend an average of over 10,000 hours playing games, and 10,000 hours of practice is enough to make anyone an expert; through games, we help others improve their lives, even solve the energy crisis, and create any future that aligns with our imagination.
● Games have occupied and changed our lives like never before, so how will they hit the core of human happiness, providing rewards, challenges, and grand meaning that are scarce in the real world? Jane McGonigal, author of "Reality Is Broken" and an emerging TED speaker, reveals the truth to us: games can compensate for the shortcomings and flaws of the real world. If we are willing to truly try to harness the power of games, then reshaping a positive future for humanity and "making reality better" will no longer be an empty promise but something truly possible.
● In the book, the author uses a large number of practical examples to tell us how to harness the power of games to solve real-world problems and shape a better future. The author starts with "Games, Clues to the Future," gradually analyzes "Gamification, a Major Trend in the Interconnected Era," and "The 4 Major Goals of Gamification," then elaborates on "How Gamification Works," discusses "The Real Value Gamification Brings to the Interconnected Era," and finally concludes with the core idea of the book: "Gamification, Reshaping a Positive Future for Humanity."
● In the book, the author warns us: if people continue to ignore games, they will miss opportunities and lose the future. But if we can leverage the power of games, we can make life as exciting as a game, and our future will be transformed!
● Jane McGonigal, author of "Reality Is Broken," is a renowned futurist and the Director of Game Research and Development at the Institute for the Future, a leading future trends think tank. She has been named "one of the ten most important innovators" by BusinessWeek, "one of the top 100 creative business people in the world" by Fast Company, and "one of the 20 most amazing women in the world" by Oprah. Her ideas have been hailed by Harvard Business Review as "the most groundbreaking concepts."
● Jane McGonigal is an emerging TED speaker, with more attention than Bill Gates, ranking 16th; she is a featured speaker at the New Yorker Conference and a keynote speaker at the Game Developers Conference.
● This book is the first to explore the power of gamification, authoritatively revealing future trends in the interconnected era and overturning common perceptions about games. Games are not just for children, not time-killers, not a drug that causes isolation, addiction, and loss of vitality, but a powerful tool for solving real-world problems, improving quality of life, and creating a better future.
● The author points out in the book: Games can compensate for the shortcomings and flaws of the real world, reshaping a positive future for humanity. The future belongs to those who can understand, design, and play games, and if people continue to ignore games, they will miss opportunities and lose the future.
● A highly popular New York Times bestseller, enthusiastically recommended by Daniel Pink, one of the world's 50 most influential business thinkers, renowned trend expert, and author of bestsellers "Drive" and "A Whole New Mind," and Martin Seligman, the father of positive psychology and author of the bestseller "Authentic Happiness."
● Strongly recommended by Xie Wen, well-known IT commentator; Wang Yuquan, partner at Silver Sea Capital; Wu Gang, CEO of WiSTONE; Chen Haozhi, General Manager of CocoaChina at Chukong Technologies; Luo Zhenyu, founder of "Luoji Siwei"; Shen Yin, founder of NTA Innovation Communication; Wang Guanxiong, well-known manager and social observer; and Long Zhen, co-founder of iHeiMa!
出版日期/Publication Date：
出版社/Publisher：北京联合出版公司
出品方/Imprint:Readable Cultural Group
页数/Page: 345